Green Growth Brands Inc.is expanding its partnership with Abercrombie & Fitch (A&F), a division of Abercrombie & Fitch Co. The specialty retailer trialed GGB’s Seventh Sense Botanical Therapy products in 10 Abercrombie & Fitch stores and it will now carry the CBD products in more than 160 A&F stores.
The expansion includes Seventh Sense’s CBD-infused body lotions, muscle balms, lip balms and sugar scrubs, and is Green Growth Brands’ second major wholesale agreement since the passage of the Agriculture Act of 2018 in December 2018.
“Abercrombie & Fitch understands how to connect with their target-customer, not just in the U.S. but across the globe,” said Green Growth Brands CEO, Peter Horvath. “They have incredible brand recognition in our current target markets and beyond, and we are excited at the prospect of building our partnership together.”