Khiron Life Sciences Corp. a vertically integrated cannabis leader with core operations in Latin America, received approval from INVIMA, Colombia’s health agency, to sell 3 additional Kuida® CBD skin care products. This expands on the 7 products currently available at retail and online in Colombia, with first sales of the newly approved product expected in Q4.
Kuida®, the first consumer brand of Khiron’s wellness business unit, brings the benefits of cannabidiol (CBD) to a comprehensive portfolio of skin and body care products for women. Kuida® was launched in Q4 2018 and is now widely available in Colombia through large retailers, wholesalers and online channels, including Cafam, Fedco, Grupo Exito and Farmatodo, as well as educational and experiential pop-up stores in major cities.
Alvaro Torres, CEO and Director of Khiron, comments: “The first-to-market strategy for Kuida® has allowed us to establish a large retail partner network we can now build on with this expanded product line. Our educational and experiential programs have helped consumers integrate Kuida CBD products into their daily beauty regimen, and with these newly approved products, we are now positioned to further increase our revenue and market reach in Colombia.”