Trulieve Cannabis Corp. released a new-to-Florida product line: Binske cannabis-infused olive oil tinctures.
The 300mg cold-pressed olive oil tinctures are available in 5 distinct flavors: Truffle, Rosemary, Lemon, Garlic, and Extra Virgin, all sourced from a certified organic olive orchard near Santa Barbara, CA. While Binske cannabis-infused olive oil is available in other markets including Colorado, those states offer 100mg while Florida’s patients have exclusive access to the 300mg tincture.
“Trulieve is focused on delivering an exceptional and differentiated customer experience, and that includes offering the broadest selection of high-quality cannabis products,” said Kim Rivers, CEO, Trulieve. “By exclusively offering Binske cannabis-infused olive oil tinctures across our Florida dispensaries, and through our in-store pick up and at-home delivery service, we are empowering customers with even more choices when it comes to selecting the product that best meets their medical needs and personal preferences.”
“Trulieve has consistently differentiated itself as a thought leader in the industry, it is only natural that Floridians will now be able to experience Binske’s craft cannabis products exclusively at Trulieve locations from Key West to the Panhandle,” said Miami-native and Binske CEO, Jacob Pasternack.
Besides its award-winning cannabis product lines, Binske is known for its intellectual property model that creates product consistency while allowing for local product modifications, such as the exclusive to Florida 300mg tinctures, to meet each jurisdiction’s legal requirements. This model enables Binske to partner with best-in-class operators like Trulieve.
“Here at Binske, we think a spoonful of cannabis-infused olive oil makes the medicine go down in the most delightful way,” continued Pasternack.